San Jose, California, USA – June 25, 2019: Syrma SGS Technology, a leader in electronic design and manufacturing services for global OEMs, today announced the creation of the Zone of Autonomous Creation (ZAC) division, located in their main Chennai manufacturing facility, to support their clients with creating small volume prototypes quickly and efficiently. This quick prototyping service enables their co-creation initiative. It helps its clients to effectively take concepts and ideas into a physical product that can be tested and put to trial use. It also provides parallel processes to satisfy clients with shorter lead-time requirements and must test multiple designed components before mass-producing a product. The division’s ideal delivery time target for each prototype is 4-6 weeks from its clear order date, up to a third of the amount of time it typically takes to produce a new prototype through a conventional NPI process.

Syrma created ZAC to help startups and provide design services to solution providers and other companies that need high-quality prototypes quickly produced at a low to medium volume under a stringent process and quality control environment. Most OEM manufacturers typically shy away from supporting startups due to their financial limitations and product development experience. As a result, startups often depend on foreign EMS partners to create prototypes for them. However, converting a prototype into a commercial model is often difficult for startups due to their limited expertise in product ruggedizing and realization as per global standards. They also face component procurement challenges resulting from limited procuring and importing experience. As a result, they have a longer lead-time, often up to 10-12 weeks, for developing a new prototype.

This new division aims to deliver shorter prototype lead times and support for low volume orders with flexibility in design revisions and upgrades to all companies. This division has dedicated state-of-the-art backend lines, a dedicated raw materials store, and a dedicated team that directly reports to Syrma’s business development team. This team has varied experience in process control, quality assurance, procurement, manufacturing, new product introduction (NPI), and testing. For each prototype, they test for manufacturability and mass production via custom-developed functional and system-level testing. They also have access to our global supply chain network to source components at competitive pricing and quick customs clearance formalities for raw materials due to Syrma’s Special Economic Zone (SEZ) location.

“ZAC truly opens a new chapter for our clients and for us to move far beyond just the visualization of an idea but rather quickly make and test their product concepts and ideas. It enables quick iterations of their designs and makes appropriate changes. A small-volume quick prototype run also helps eliminate costly design flaws that might not be evident during an early assessment. ZAC, therefore, helps our clients optimize the total cost of prototype and also turnaround times,” said Sreeram Srinivasan, Syrma’s CEO. 

About Syrma SGS Technology

Syrma provides global OEMs with electronic manufacturing services (EMS), backed by strong engineering expertise, to reduce risk and costs on product designs and manufacturing. From RFID technology and power electronics to turnkey manufacturing services and custom magnetics, we deliver high-mix, flexible volume products for automotive, computing, industrial, medical, power, and telecom companies. Within the last decade, we’ve helped design, manufacture, and market more than 200M products worldwide. Syrma is a wholly-owned subsidiary of the Tandon Group, a technology holding group that has grown multiple technology companies since 1975.

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